Stock is available in the business but not where demand is
Promotions grow sales but erode margin
Checkout and settlement do not close cleanly
None of it is anybody's fault. Every workaround was added because it solved a real problem that day. The cost only shows up later — as "I thought someone else had done it."
Every module runs standalone beside your current ERP, accounting or industry software, or together as Enterprise One. Each module card shows exactly what it exchanges with your current system.
Vortex RetailPulseMerchandising Module
Every store carries a head-office average, so one branch has dead stock of what another is short of.
What it does
•Range by store from local sales
•Size and variant mix
•Price and promotion calendar
•Promotion margin check before launch
Works with your existing systems *
Reads sales from your POS or billing software; approved ranges go back as item lists.
Vortex RetailPulseStock & Replenishment Module
Reorders happen when the shelf is empty, and slow movers are found only at stock-take.
What it does
•Reorder points by store and item
•Slow and ageing stock every Monday
•Batch and expiry control
•Transfers between branches
Works with your existing systems *
Stock and purchases sync with your accounting or inventory software.
Vortex RetailPulseStore Operations Module
Opening, display and cash routines depend on who the manager is that day.
What it does
•Daily task checklists with photo proof
•Cash and settlement close
•Staff roster and attendance
•Store audit scores
Works with your existing systems *
Settlement reads from your POS and payment providers; attendance from your biometric system.
Vortex RetailPulseCustomer & Loyalty Module
The same customer is a stranger at every counter, and discounts grow sales but erode margin.
What it does
•One customer identity across stores and online
•Points and offers with margin guard
•Wholesale credit limits
•Repeat and lapse tracking
Works with your existing systems *
Customer records from your POS and online store; credit ledgers post to your accounting software.
Vortex SmartAI-PulseRetail Intelligence Module
Store performance is reviewed only at month-end, by which point the quarter's slow movers and margin leaks are already locked in.
What it does
•Demand forecast by store and item
•Slow-mover and dead-stock early warning
•Promotion margin impact predicted before launch
•Executive and store-level KPI dashboards
Works with your existing systems *
Works across every RetailPulse module and your existing POS and accounting data. Every recommendation waits for your approval.
Standard across every Vortex industry
Vortex SmartAI-Pulse core layer
Predictive analytics
Forecasts and early-warning signals from your own operating history.
Executive & KPI dashboards
Interactive views from company level down to a single order, truck or machine.
Workflow automation
Routine reports, alerts and hand-offs run on their own, on WhatsApp, email or screen.
Human-in-the-loop approvals
Anything that changes money, stock or a customer promise waits for a person to approve.
Disruption & exception handling
Rules watch every transaction and escalate by severity to the right owner.
Decision audit trail
Every recommendation, approval and override is recorded with who, when and why.
Where rules or optimisation give a reliable answer, we use them. AI is applied where it genuinely improves a decision, and never without a person accountable for the outcome.
Go deeper with SmartAI-Pulse
Decision Automation Service
Not sure which decisions are safe to automate, and which should always wait for a person.
We map every recurring decision in your operation, configure which ones your systems can make on their own, and which stay with a person — before a single automation goes live.
Stock piles up in one location while another runs short, and nobody can say why.
We work out where stock should actually sit, how many locations you need, and which routes are worth running — using your own sales and movement data, not assumptions.
We study the real workflows, the manual hand-offs and the priority risks before recommending any technology.
02 · Phase one
The first release solves your single most expensive problem and goes live in weeks, so you see value before committing further.
03 · Honest answer
If a process fix would serve you better than software, we will say so. We have said it before and walked away from the work.
Founder-led. Magesh Raman spent 22+ years in enterprise supply chain and operations at Ford, Timken and St John Freight before founding Vortex. We have run the operations we now digitise.
Questions we get asked
Start with a free Vortex Pulse Check
No charge, no obligation. We map one operating priority into a practical roadmap — and if the honest answer is that you are not ready for software yet, we will tell you.